Take an empty room.
And stick a sofa in it
Next PLC are a huge department store from the UK and now expanding worldwide. It was founded by a tailor in 1864 and went from strength to strength ever since and can be found in most towns and cities in the UK. The high street chain specialize in fashion and home furnishings including sofas.
When an image of a particular sofa was urgently required for a publication, they called on us to help out to do this creative retouching project. They didn’t have a suitable image of the sofa in a living room setting but they did have a 3D model of the sofa and an image of an empty living room.
We used our image editing software and skill set to put the 2 together and make it look realistic.